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CES 2013: Three magic inventions enable new brand power
Some day, I have to be at CES, just to say I have been there, I assume. But time is money and the more projects you are juggling on a daily business, the less time there is for events. And the...
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YOUM: Does Samsung show the future of mobile displays?
When I wrote about three magic inventions discovered at CES 2013 some days ago, I definitely missed out on YOUM. The rumors around flexible displays is out there for quite a while. Remember...
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How the Tokyo Newspaper uses an AR app for kids
Many newspapers are trying to find new ways into the digital future. The Tokyo Newspaper is facing the same challenge. However, Dentsu Tokyo may have found some good idea how to connect with readers...
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TV Real-Time Translation: Closed Captioning and Google Translate
Although this translation vision still seems (and the hardware framework also looks) like early stages, it defines a translation reality that could become the future of Connected TVs. Easy Way...
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Report: comScore unveils insights in main mobile development for 2013
In a recent report called “2013 Mobile Future in Focus” comScore released their outlook for mobile trends. The report shows the U.S. mobile and connected device landscape in 2012, which is meant to...
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Gen Z: How these users will find trust in your brand
It is one of those generations marketers always try to understand and get their heads around as these young people will significantly define the future of brands: Gen-Z (18-23 years) is changing the...
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Study: “Online Privacy is Dead”, do Millennials really not care…?
The main concern with new inventions on the web is alway privacy for most users. However, a new study finds that Millenials are less concerned about their privacy as elder people might be. The survey...
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Gen Y: How do we have to see and understand them?
Credits: Gerd Altmann / pixelio.deThere is a lot of misconception in the world concerning Gen Y. Some are trying hard to get it straight and correct the picture of a narcissistic and selfish data...
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PayPal Global Study: Will we have a wallet-free future soon?
Credits: © Piotr Marcinski – Fotolia.comAre you still keen carrying a wallet with you for paying your stuff? I am not. I actually hate it. And I have got my money loose in my trousers very often (not...
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Microsoft Study: 40% of employees see a lack in workplace collaboration
The management view of the future workplace is still not yet fully evolved to a real social workplace. The main concerns are still loss in productivity and security concerns which still don’t give...
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Mobile Advertising: Performance gets better, and Google takes 50% of revenue
There are different views on why mobile advertising is performing. However, some new studies might spread some light: one form TNS and one from SessionM which did their study in cooperation with...
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2015: A day in the mobile payment future
We have just recently written about mobile payment and the wallet-free future which Paypal predicts in their study. Now, another nice infographic by the guys from Mobile Payments Today and mobile...
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How the viral video web world is emerging (Infographic)
Audio-video content and video content networks are on the rise. Not one company in the FMCG industry that did not try to start their own initiative around their brand or product in the last two years....
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What kind of (big) data big web companies collect (Infographic)
Data and online privacy is a big topic, especially in Germany where the National Security Agency (NSA) did their research without anyone knowing of it. While some people might be handling this issue...
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The IBM Traffic Controller App
Traffic is increasing all over the world. But what if an intelligent system could automatically coordinate our roads? We could sleep longer, spend less time in traffic-jams, save money, and would all...
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Brand advocate or Influencer: Are you driving on the streets of loyalty?
In many seminars there is a common opinion: Brand advocates and social media influencers are cast in the same mold. They are not! They are completely different kind of personalities. However, this...
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dmexco 2013 – Flashback in Tweets & Quotes
dmexco 2013 is over. The growth trend of the digital marketing show is impressive and continues to write a promising history. Visitors: 26.300 – increase by 16% compared to 2012 Exhibitors: 742 –...
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Study: B2B commerce moving from offline to online
Most of us know that B2B is massively moving away from offline to online. But where is the proof? A recent survey by Intershop -based on a survey of 280 European and 120 US senior IT and business...
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Big Data Opportunities (Infographic)
We discussed this topic in many panels at dmexco this year, and in the last couple of years I assume not many buzz words have made their way through so many blogs and articles: Big Data. Some see the...
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How Millenials and Baby Boomers can meet half way… or never.
There are many rumors how the Baby Boomers might deal with Millenials (GenY) in the workplace. We have shared some serious advice based on different studies on how Baby Boomers have to see and...
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